Filed under: Marketing/Advertising, BMW, UK Sponsoring most events is pretty straightforward for any company: fork over the right sum of cash and you’re the new official automaker/timekeeper/jelly donut of whatever the event is. But for BMW, its status as Official Automotive Partner of the London 2012 Olympic and Paralympic Games is a bit more complicated. Even... 

Filed under: Etc. We’re almost ready to record Episode #280 of the 7×69 Podcast, and you can check out the topics below, add your own to the Q&A and join us live via UStream, as well, and we’ve embedded our UStream player after the jump. Thanks for listening! Discussion Topics for 7×69 Podcast Episode #280 Dodge Dart Scion FR-S... 

Filed under: Europe, Marketing/Advertising, Safety, Videos A European group called Responsible Young Drivers wanted to showcase the dangers of texting while driving, and got ad agency Publicis to help them out. The result: a two-minute spot that put trainee drivers in Belgium with an instructor who said part of their driving test would be to avoid an obstacle... 

Filed under: Etc., Japan, Videos, Motorcycle, Canada With the longest coastline in the world, Canada is bound to get all sorts of weird things washing up on its shores from every which direction. But a Harley-Davidson motorcycle? That’s what one Peter Mark found while riding his ATV on a secluded island off the Pacific coast of British Columbia. It’s... 

Filed under: Technology, Cadillac, GM Cadillac is trying to make a name for itself on the safety and technology front, recently introducing its new Safety Alert Seat and outfitting new models with a suite of safety equipment that arguably puts it among the leaders in the industry. We got a chance to sample some of this last month, but we were also allowed to... 

Filed under: Convertible, Performance, Government/Legal, Lamborghini, Celebrities Sometimes, truth is stranger than fiction. A Lamborghini stolen from celebrity chef Guy Fieri has been found a year after it first went missing. In case you need refreshing, the Lambo was pilfered by a thief who literally rappelled off the roof of a building in order to get access... 

Filed under: Chrysler Chrysler executive Dan Knott, considered an all-around great guy, took medical retirement on April 13 due to cancer, and he sadly passed away on April 29. His 24-year tenure with The Pentastar began in the role of senior engineer. By the time he took the job as head of procurement in 2009, he had helped create marquee SRT models including... 

Filed under: Etc., Chrysler, Dodge, Hyundai, Nissan, Scion, Subaru We record Episode #280 of the 7×69 Podcast tonight, and you can drop us your questions via our Q&A module below, and chime in to direct our conversation. Subscribe to the 7×69 Podcast in iTunes if you haven’t already done so, and if you want to take it all in live, tune in... 

Filed under: Etc., Safety, Videos We know rural Midwestern folks sometimes do things a little differently than their urban cousins. If you want to get a tan in the reedy areas of The Corn Belt you don’t need a booth, you just lie down in your own yard. One thing you don’t do when bronzing, however – even in the Midwest – is lie down in... 

Filed under: Videos, Celebrities “I’m not a doctor, but I play one on television.” So went the script for countless television commercials of yore, featuring the stars of medical dramas capitalizing on their on-air personae to shill for pills, HMOs and what-have-you. But one television doctor didn’t hesitate to jump into action when duty...